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Situational analysis, as part of the formal planning process, focuses on internal forces at work within the organization and examines influences from the external environment.

A) True
B) False

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Which of the following suggestions should Mario make to the board to correct the problem of unavailable upper-level managers?


A) The top team should develop a statement of strategy and priorities that the team is willing to stand behind.
B) Involve the top team in all steps in the change process.
C) Have an honest, fact-based dialogue with lower levels about the new strategy and the barriers to implementing it.
D) Give the educators opportunities to develop their skills and support them with coaching, training, and targeted recruitment.
E) The CEO should create a partnership between the top team and lower levels around the development of a compelling business direction, the creation of an enabling organizational context, and the delegation of authority to clearly accountable individuals and teams.

F) C) and E)
G) A) and E)

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Joe is advocating which corporate strategy?


A) Concentration.
B) Vertical integration.
C) Concentric diversification.
D) Differentiation.
E) Conglomerate diversification.

F) B) and C)
G) C) and D)

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A core competence is something a company does especially well relative to its competitors.

A) True
B) False

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Strategic goals are


A) Efforts and actions that are focused solely on effectiveness.
B) Major targets related to the long-term survival, value, and growth of the organization.
C) Efforts and actions that are focused solely on efficiency.
D) Patterns of actions and resource allocation designed to solve immediate problems.
E) Any tactics that are developed by operational managers.

F) B) and E)
G) A) and E)

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Sugarless Specialties manufactures a variety of sugar-free desserts and is widely known in the western United States. Sugarless plans to acquire Rocky Tops, a small firm that makes sugar-free hard candies. Because of concerns about obesity in the United States, the market for sugar-free hard candies is increasing at a growing rate. Rocky Tops is not well known now, though it makes a great product. Rocky Tops is most likely a __________ according to the BCG matrix.


A) cash cow
B) star
C) satellite
D) question mark
E) dog

F) B) and C)
G) A) and E)

Correct Answer

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Ideally, strategic management should be an ongoing activity in which all managers are encouraged to focus on long-term, externally oriented issues as well as tactical and operational issues.

A) True
B) False

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Contingency plans are most commonly used in a stable external environment.

A) True
B) False

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The level of planning involving the fewest details is


A) Operational planning.
B) Corporate planning.
C) Tactical planning.
D) Strategic planning.
E) Visionary planning.

F) B) and E)
G) B) and D)

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Traditionally, strategic planning has emphasized a _________________ approach.


A) collaborative
B) trial-and-error
C) top-down
D) grass roots
E) consultative

F) C) and E)
G) C) and D)

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A clear and concise expression of what an organization does, whom it does it for, its basic good or service, and its values is known as its


A) Vision.
B) Mission.
C) Strategy.
D) Policy.
E) Objective.

F) B) and D)
G) A) and B)

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The planning model is often hierarchical, with top-level strategies flowing down through the levels of the organization into more specific goals and plans.

A) True
B) False

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Operational planning identifies the specific procedures and processes required at lower levels of the organization.

A) True
B) False

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Discuss the four basic corporate strategy alternatives. Under what circumstances are each of the strategies utilized?

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A corporate strategy is defined as the major actions by which a business competes in a particular industry or market.

A) True
B) False

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If a business gains market share while the industry market growth remains high, it would move from being classified as a __________ to a __________ according to the BCG matrix.


A) star; question mark
B) question mark; star
C) cash cow; dog
D) dog; cash cow
E) question mark; cash cow

F) C) and E)
G) D) and E)

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A corporate strategy identifies the type of relationship with regulatory and other government agencies that would create or maintain a profitable foundation for the firm.

A) True
B) False

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Recently a fast-food restaurant chain that specializes in chicken added burgers to its menu. Here the restaurant would be following which type of corporate strategy?


A) Conglomerate diversification.
B) Market focus strategy.
C) Concentric diversification.
D) Concentration strategy.
E) Vertical integration.

F) All of the above
G) B) and C)

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Which of the following is a characteristic of an effective goal?


A) Flexible.
B) Just out of reach.
C) Open-ended.
D) Collaborative.
E) Time-based.

F) C) and D)
G) A) and E)

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Doris is advocating which corporate strategy?


A) Concentration.
B) Vertical integration.
C) Concentric diversification.
D) Differentiation.
E) Conglomerate diversification.

F) B) and D)
G) A) and E)

Correct Answer

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